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At Set Fire Creative, we know that many great product brands need expert support to grow effectively on Amazon. That’s why we often recommend Five Star Commerce, a trusted local partner based entirely in the U.S. (Utah County) that specializes in Amazon optimization, advertising, and account management.

Disclosure: Set Fire Creative and Five Star Commerce maintain a referral partnership and may receive compensation for client referrals. We only recommend partners whose work we know and trust to deliver excellent results.

Five Star Commerce’s hourly-based model also makes them a flexible and cost-efficient partner for many brands—providing top-tier expertise without the large retainers or long-term contracts common in the industry.

One product brand that Five Star Commerce worked with — CoBoo, a company that creates products for breastfeeding mothers — is a great example of the kind of results they deliver.

The Challenge

When CoBoo began working with Five Star Commerce in September 2024, they were already selling on Amazon but weren’t reaching their potential. At the time, they were averaging around $55,000/month in sales, but several challenges were holding them back:

  • No clear reporting or visibility into ad performance.

  • No inventory management system, leading to stockouts and inefficiencies.

  • A cluttered catalog with too many SKUs.

  • Outdated listing content and branding that didn’t stand out from top competitors.

  • An ad strategy that was “decent,” but not fully optimized for scale.

Despite having a strong product line and loyal customer base, CoBoo was losing ground to more established competitors.

The Five Star Commerce Approach

Five Star Commerce stepped in with a comprehensive, data-driven plan to refine CoBoo’s Amazon operations and scale performance.

Strategic Advertising & Product Focus

They restructured CoBoo’s advertising strategy from the ground up—cutting underperforming SKUs, focusing ad spend on top sellers, and launching evergreen brand-tailored promotions. They also began running Creator Connections campaigns to generate user-created content and drive ongoing engagement.

Complete Brand & Listing Overhaul

Five Star refreshed CoBoo’s entire Amazon presence to reflect the brand’s quality and mission:

  • Rewrote all listing text for clarity, emotional connection, and keyword optimization.

  • Created new, high-quality product images that resonated with their audience.

  • Developed cohesive Brand Story, A+ Content, and an updated Amazon Storefront for a consistent visual identity.

Inventory & Operational Optimization

The Five Star team also implemented a reliable inventory management strategy using Amazon Warehousing & Distribution (AWD) and Multi-Channel Fulfillment (MCF) for their Shopify orders. This eliminated many of the brand’s stockout issues and created smoother, more scalable operations.

The Results

After one year of consistent optimization, the results spoke for themselves:

  • Sales increased from $55K/month to $107K/month (based on their average over the last three months).

  • Conversion rate improved dramatically—from roughly 32% to 50% on average days.

  • CoBoo broke into the Top #7 Best Seller Rank (BSR) in their primary category.

  • They expanded to Walmart.com, further extending their customer reach.

Even more impressive, CoBoo achieved this growth while spending an average of only $2,000 per month on Five Star Commerce’s services—a fraction of what similar firms often charge.

CoBoo’s success story demonstrates what can happen when expert strategy, creative optimization, and smart operations come together.

Why We Recommend Five Star Commerce

We’ve seen firsthand how the Five Star Commerce team delivers measurable results for brands on Amazon. Their ability to combine analytical precision with creative strategy helps product-based businesses thrive in an increasingly competitive marketplace.

They excel at:

  • Amazon advertising and account management

  • Listing optimization and content creation

  • Compliance, inventory management, and logistics setup

  • Multi-channel expansion (Amazon, Walmart, Shopify, etc.)

For product brands looking to elevate their Amazon presence, Five Star Commerce is one of our most trusted partners.

Partnering for Growth

At Set Fire Creative, we believe in connecting our clients and community with experts who drive real growth—and Five Star Commerce consistently does just that.

If you’re looking to grow your brand on Amazon with a proven, U.S.-based team that offers flexible hourly support, we highly recommend reaching out to them.

👉 Learn more about Five Star Commerce at fivestarcommerce.com